National Media Advertising opportunities for your brand in May
A new month heralds the arrival of a whole host of brand new advertising opportunities for your brand.
The month of May presents national media advertising opportunities not found elsewhere – that Hurst Media publish exclusively in collaboration with the UK’s largest and most trusted publications – The Times, The Guardian, The Observer, Daily Mail, and many more titles.
With the aforementioned print advertising options, there is also options to feature on digital news sites, including the Times Online, Sun Online, and more. Essentially, there are advertising opportunities in May that can perfectly align with your brand’s needs and goals.
These placements can not only help your brand achieve a multitude of business goals, it can be an ultimate endorsement of your brand as a trusted source of information and services.
- The RHS Chelsea Flower Show: This show typically welcomes spring with an eclectic array of colours and of course flowers. With such a dedicated and captive audience, homes and gardens centric certainly won’t want to miss out on this unique marketing opportunity.
- The World Fair Trade Day: The World Fair Trade Day is a worldwide festival of events celebrating Fair Trade’s contribution to sustainable development, and the economic empowerment of small producers, gender equality and responsible production.
- With numerous bank holidays, as well as preparations for the King’s Coronation, there will be events and parties galore, which brands who pride themselves on their British identity as well as food and drink brands in particular, will want to take note of.
The sectors offering brands exclusive advertising opportunities in May include: Best of British, Homes & Gardens, Food and Drink, Health and Wellbeing, Green & Ethical. Education, Arts and Antiques and Travel.
Best of British
Brands who pride themselves on their British identity, May is filled with key dates and important events that they surely will want to take heed of.
The Best of British Checklist will serve as an essential guide for readers looking to invest in British products and memorabilia to commemorate the unique occasion that is the King’s Coronation. The Best of British Checklist showcases a high-quality selection of quintessentially British and Coronation themed products and services, including food & drink, fashion, travel, days out, attractions and limited edition memorabilia.
Published the weekend of the Coronation of Charles III and Camilla, the Best of British Checklist is the perfect shop window for brands and organisations looking to benefit from an affluent and engaged readership at a time of national celebration.
Help your food and drink brand to reach audiences actively searching for new and exciting culinary ideas this May and beyond, by featuring in the upcoming Food & Drink Checklist.
With plentiful bank holidays on the horizon, and the small matter of the Kings’ Coronation Weekend, street parties and entertaining guests will be on the agenda for many. A time when friends and families get together, enjoy good company, a laugh or two, and most importantly quality food and drink.
Those looking to cook up a storm will source brands in the Food & Drink Checklist. This includes a wide variety of food and drink options – high-quality meats, food hampers, alcoholic and non-alcoholic beverages, barbeque options, cooking sauces, kitchen tech and gadgets, and more will be on the agenda.
Homes and Gardens
The annual Chelsea Flower Show once again returns in May, taking place between May 22 – 27. For Home and Garden companies, the event, and the build-up, is a unique opportunity to help raise their profile and create brand awareness. This includes featuring in a Homes & Gardens Checklist
The Homes & Gardens Checklist provides a perfect shop window for brands and organisations with a focus on homes and gardens, and is published at a time when many readers are beginning to make their buying decisions for the new season.
The month of May – with the increased hours of sunshine and ore favorable temperatures – will see homeowners spruce up their homes, and carry out home and garden renovations that have long been on the backburner. For some, the goal is to achieve the home they want and to maximise their enjoyment of day-to-day living, whilst others will want to create the garden of their dreams.
Green & Ethical
Brands who are committed to green practices and place being eco-friendly at the forefront of their brand’s identity will want to take notice of advertising opportunities in April. The arrival of spring is a time where much of the British public look to start implementing greener and more ethical practices into their day-to-day lives.
Earth Day took place on April 22, with World Fair Trade Day on the second Saturday of May. Featuring in a Green and Ethical Checklist will showcase to ethical consumers your brand’s commitment to sustainable development, and the economic empowerment of small producers, gender equality and responsible production.
The Green and Ethical Checklist features a selection of brands, products and services, serving as an essential guide to aid readers in leading a more ecologically aware lifestyle. To help ease into this transition, consumer research into products, solutions and organisations has risen, and will continue to rise, with those doing so keen to see that their money is going towards brands who are also tackling the environmental issues of today.
Come Fly With Me
Consumers nationwide will most definitely have started planning their next getaway, especially with summer on the horizon.
Family-friendly travel destinations will be on the agenda for individuals looking for a quick last-minute getaway. This could be a holiday to a far-flung corner of the world, or a cosy UK staycation. Many of these consumers will be keen to try new experiences and will seek Travel Checklists for much-needed inspiration when planning a getaway.
The Travel Checklist helps massively in the planning process, through highlighting holiday destinations, accommodations, and tourist attractions, and much more.
What publications are offering these opportunities?
These themes will feature in the following newspapers and magazines: The Times, The Sunday Times, Sunday Times Magazine, The Guardian, Saturday Guardian Magazine, Daily Mail, The Observer, Mail On Sunday, The Metro, and The Evening Standard.
To see your company featured in national media, in one of the many trusted media features Hurst is arranging, call 020 3478 6017 or email email@example.com
Other Advertising Opportunities
Hurst Media provide digital display advertising packages tailored to our client’s needs, in the UK’s biggest digital news platforms, including Guardian Online, MailOnline, The Sun Online, The Metro and This is Money.
We also have a selection of Magazine, Digital, TV, Radio and Outdoor solutions, that can open your brand to a whole new audience.