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The markets offering brands economic opportunities this July

July presents a myriad of economic and media opportunities for brands in a whole host of sectors.

Owing much to the warmer temperatures and sunnier skies, the public will look to spend more time out and about, and in turn, this will see a spike in consumer spending.

With this in mind, Hurst Media has compiled essential Checklists to plan your goals for the coming months ahead, exclusive media opportunities not found elsewhere. These Checklists feature theme-related brands, and effectively reach tightly defined target audiences, who are actively sourcing trusted brands for the upcoming months, and beyond.

Checklist themes include: Travel, Homes & Interiors, Food and Drink, Health and Wellbeing, Green and Ethical, Arts and Antiques, Family and Motoring.

Come fly away

A feature in the Travel Checklist is an opportunity to target audiences who are actively searching for travel inspiration and ideas, and new and exciting ways to explore. The Checklist highlights some of the best holiday destinations, accommodations, tourist attractions as well as holiday-themed products, geared towards making planning a holiday that much easier.

Although consumers will be happy to travelling once again, they will still place the utmost importance on their health and wellbeing. The warmer climate is the time many will look to kick into gear their health and fitness goals, and will actively source industry-trusted aids and supplements, to not only help them kickstart, but also maintain their progress.

No place like home

The coming months are a time when many homeowners spruce up their interiors and carry out home renovations that have long been on the backburner. Consumers will be actively sourcing trusted brands, products, and services to assist as they invest heavily in home improvements.  This will be for several reasons; to achieve the home they want and to ultimately maximise their enjoyment of day-to-day living, with an aim of increasing the property’s value.

The Homes and Interiors Checklist is packed with brands that inspire readers to increase the value of their properties through the power of improvements. It also showcases a high-quality selection of products and services for the home including furnishings and accessories, gadgets, interior design ideas, and more.

Dining delights

Entertaining guests? The summer months are a time friends and families get together, enjoy good company, a laugh or two, and most importantly quality food and drink. Consumers who fancy themselves a dab-hand in the kitchen can cook up a storm that will leave a long-lasting impression.

Audiences of national publications, including those who cook as a pastime, foodies with a keen eye for alternative cuisine and culinary trends, those who want to broaden their food and drink palette, and more, will look to a Food & Drink Checklist. This includes a wide variety of products, including high-quality meats, food hampers, alcoholic beverages, cooking sauces, kitchen tech and gadgets, and more. Readers will source Food & Drink spreads for trusted and reputable brands.

Time to get green

Beauty products, sustainable clothing, ethically produced food, and other products are heavily scrutinised to determine their eco-friendly nature. To help ease into this transition, consumer research into a company’s green and ethical ethos will continue to rise, with those doing so keen to see their money is going towards brands who are also tackling issues the environmental issues of today. The Green and Ethical Checklist features a selection of brands, products and services, and serves as an essential guide to aid readers in leading a more ecologically aware lifestyle.

Fine art

Individuals appreciate art in various ways whether it is décor to adorn their homes, adding tangible assets to their portfolio, or attending high-profile exhibitions. The Art, Antiques & Collectables Checklist inspires readers to explore new activities and pastimes in the UK’s thriving arts, antiques and collectables market. It showcases a selection of exciting brands, products and services, and will include the best exhibitions, auctions, fairs and period properties, as well as memorabilia, jewellery and much more.

Family ties

The summer months arrive with the need to keep the family cared for, looked after, and of course entertained. The Family Checklist caters to brands in several sectors, with audiences actively seeking brands specialising in different fields to help make their job of day-day-parenting that bit easier. The Checklist showcases a trusted selection of products and services to benefit the whole family, ranging from food and drink options, fashion essentials, new mum advice, plus family-friendly travel destinations as well as family finances.

 

How to be featured

These themes will feature in the following newspapers and magazines: The TimesThe Sunday TimesSunday Times MagazineThe Guardian, Saturday Guardian Magazine, Daily Mail, The Observer, Mail On Sunday, The Metro, and The Evening Standard.

Hurst Media is also partnering with several of the UK’s largest digital news sites including The Times Online and MailOnline

To see your company in any of the trusted media features Hurst is arranging, call 020 3478 6017 or email sales@hurstmediacompany.co.uk

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